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Honda is reviving the Avancier name for what looks like a new SUV, as first reported by Automotive News, suggesting the model could play a role in the automaker’s renewed push into hybrids.

Honda posted teaser images of an all-new Avancier on some of its global social-media channels, showing a sharply styled vehicle with slim taillights connected by a full-width light bar. The company has not released any specifications, but the teaser confirms that the Avancier will be one of the first models to use Honda’s new-generation hybrid technology.

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The Avancier name has been used twice before. Honda originally sold it in Japan as a wagon from 1999 to 2003, then revived the name in 2016 for a larger, more upscale Chinese-spec crossover. The new version appears to be headed in a different direction than either, with reports pointing to a three-row SUV slotting above the CR-V, though none of those details have been confirmed by Honda.

Thai media reports say the new Avancier will make its world debut at the Thailand International Motor Expo on December 1.

More important than the nameplate may be what’s under the hood. Honda announced last month that it would call its next-generation hybrid system “Honda Hybrid,” with global launches beginning in 2027. The automaker says it plans to introduce 15 next-generation hybrid models worldwide by the end of fiscal 2029, with North America a primary focus.

Honda says the new hybrid system is designed to cost more than 30 percent less than the system introduced in the 2023 Accord while improving fuel economy by more than 10 percent. The system uses a redesigned engine and hybrid drive unit and can be paired with a newly developed electric all-wheel-drive system.

That strategy represents a big shift for Honda. Like many other automakers, Honda had been pushing aggressively toward EVs, but changing market conditions have prompted it to put more development resources into hybrids. Honda plans to make all of its North American auto plants capable of building hybrid vehicles and expects to launch larger hybrid models in the region beginning in 2029.

Whether the Avancier will come to the United States remains unclear. Honda has not announced U.S. availability, and the company has previously indicated that some next-generation hybrids will be tailored to specific markets. For now, the Avancier appears to be an early look at the new direction of Honda’s global hybrid.

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But for a couple of sketchy, short-lived gigs right out of college, Natalie Neff has had the good fortune to spend the entirety of her professional life around cars. A 2023 Chevrolet Bolt EV, 1972 VW Beetle, 2007 Porsche 911 Carrera S, and a well-loved purple-and-white five-speed Schwinn currently call her garage home.

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