tim kuniskis has been named head of american brands, marketing, and retail strategy, while continuing to serve as ceo of

Stellantis is playing another round of musical chairs with its executive team. This time, most of the changes stem from Bob Broderdorf’s return to the company. Broderdorf took medical leave from his position as Jeep’s CEO in August. He was replaced by Branden Coté, who retains his position as head of Jeep.

When Broderdorf’s departure from Jeep was announced, Stellantis had said he would come back in a different leadership role. Now off medical leave, Broderdorf will return to CEO status, this time as head of Dodge.

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bob broderdorf, chief executive officer, jeep® brand matt mcalear

This isn’t Broderdorf’s first time at Dodge. He’s held seven different positions related to marketing, sales, product planning, and operations throughout his 25-year tenure at Stellantis. Dodge has been led by Matt McAlear since 2024, but McAlear has been spread thin at Stellantis since February, when he took over as Chrysler’s CEO and head of Alfa Romeo North America. McAleer will now focus solely on Chrysler, which is expected to release three new models in the next few years.

Chrysler’s lineup currently consists of just the Pacifica minivan. However, the brand has already announced the Airflow, a new compact SUV slated to launch in 2028 and start at less than $40,000, and is also working on the Arrow and Arrow Cross, which will come in under $30,000.

Both CEOs will report to Tim Kuniskis, who assumes a new role as U.S. chief commercial officer. Kuniskis joined Stellantis in 1992 and served in several leadership roles before retiring from his position as head of Dodge and Ram in May 2024.

Retirement only lasted about seven months, though, and Kuniskis reportedly said he was “bored to death” after about two weeks out of work. By December 2024, Stellantis had announced Kuniskis’s appointment as Ram’s CEO. Since his return, Kuniskis has passed the Ram brand to Matt VanDyke and has taken over as head of American Brands, North America Marketing, SRT, and Stellantis’s Direct Connection parts division.

Now, Kuniskis adds U.S. retail, fleet sales, and the dealer network to his long list of leadership divisions following the departure of Michael Orange, former senior vice president of U.S. sales and network performance. Kuniskis will report to Stellantis North America’s chief operating officer, Pablo Di Si, who was appointed to the role earlier this month.

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Di Si said in a press release that the leadership moves create a “clear line of decision-making” across the organization, which he says is important as Stellantis works to reach targets outlined in its FaSTLAne 2030 growth plan.

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Alayna Wilkening grew up reading motorsport magazines and following her grandpa around his Chevrolet dealership's showroom floor. In true Hoosier fashion, her first car was a hot pink custom cardboard "Fiero-vette" for her kindergarten Kindy 500 race. She now autocrosses a 1994 Miata with her dad, which she learned to drive the night before her first event. Alayna went to Indiana University and graduated with a degree in journalism and a minor in graphic design. As a testament to her great taste in cars, her first real one was a metallic orange 2007 Chevy HHR, which she lovingly called "The Dumptruck."  

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